Analytics Enablement Consultant

Scaletrix.AI

Gurugram • Not disclosed

Yesterday

Remote

About the job

Job Description: We are looking for an Analytics Enablement Consultant who can work on projects (with some guidance). Participate in implementing Digital and Analytics products/ platforms for the customers and facilitate them to use the product’s features/ functionalities for their business goals. The successful candidate should fairly communicate and demonstrate empathy, patience, and a problem-solving attitude. Responsibilities: • Client Service Delivery - ○ Ability to work on projects and achieve the agreed outcome. ○ Understanding the users’ requirements and delivering our solutions to facilitate this. ○ Follow the standard process and best practices to onboard users in the stipulated time frame. ○ Work towards building excellent relationships with the user. ○ Deliver end-user training to clients, including administrative staff and technical personnel. • Technical & Domain Know-how - ○ Demonstrate understanding in analysing digital data from diverse sources (websites and mobile applications) to understand consumer behavior and provide initial suggestions for user's product/marketing strategies. ○ Drawing insights from user data captured through online platforms ○ With minimal guidance, work on: ■ digital analytics platforms in solving business goals/objectives ■ Front-end events tagging and data capture; knowledge of HTML and CSS selectors. ■ performing user behavior analysis (e.g., Cart Analysis, Conversion optimization, Cohort Analysis, Churn vs. power users, product trend/demand analysis, etc.) and performing A/B testing ■ adoption of best practices within the data management (extraction and preparation)& visualization (dashboarding) domain. • Problem-Solving - Ability to understand the business problem, identify solutions, and implement the agreed solution ○ Able to look at the bigger picture and break down the problem statement into an analytical solution. The solution should be actionable and measurable statements. ○ Performs research & development (R&D) to find alternative solutions when faced with a roadblock. ○ Focuses on industry best practices for ■ Acquisition: Multi-touch campaigns, Marketing channels & strategies (i.e., Paid vs. organic users, UTM parameters and their meaning, etc.), ■ Retention: Collating information from multiple tools (CRMs, CDPs, email automation tools, in-app guidance tools) and apply them to extract valuable insights. ■ Customer Satisfaction: Understand the gaps in the user journey and help optimizing it. • Communication - Ability to allow others and self to understand information accurately and effectively ○ Being an active listener while interacting with others in a team or one-on-one construct. ○ Ability to adapt the communication style to the audience and practice empathy. ○ Being responsive and acting promptly. • Process Champion - Proactively work towards adherence and compliance with various (team and client) processes. ○ Ensure 100% discipline in complying with agreed processes. ○ With minimal guidance, plan and prioritize own/delegated tasks and activities for best efficiency and effectiveness. ○ Maintain a high level of process quality and consistency. ○ Diligently work on opportunity areas and proactively engage with supervisors on the plan and its successful execution within the stipulated time frame. • People Leadership - Ability to proactively take the initiative and demonstrate a steep learning curve. ○ Take ownership and be responsible for taking the project and/or task to its finish line. ○ Focuses on achieving maximum productivity. ○ Aligns with the culture of continuous improvement, learning, and collaboration on projects. ○ Provide assistance/support to the team whenever the situation demands it.