Area Sales Manager

About the job

Role Objective To drive sales growth and strengthen market leadership across North Kerala by managing channel partners, leading a team of Sales Executives, and developing strong relationships with dealers, distributors, carpenters, fabricators, contractors, and key influencers in the assigned territory. Key Responsibilities Lead and manage a team of 3 Sales Executives across the assigned districts Drive primary and secondary sales to achieve monthly and annual targets Develop and expand dealer and distributor network Appoint new channel partners and strengthen existing relationships Guide team in engaging carpenters, fabricators, contractors, and influencers to generate demand Monitor collections and ensure healthy outstanding control Execute sales schemes, promotions, and market activation activities Ensure visibility, branding, and display standards across markets Track competitor activities and share structured market intelligence Conduct regular joint market visits and performance reviews Prepare and submit weekly/monthly MIS and performance reports Coordinate with internal departments for smooth order processing and dispatch Candidate Profile 5–8 years of experience in field sales within building materials or allied industries Minimum 1–2 Years Of Team Handling Experience Strong exposure to channel sales and distribution management Proven track record of target achievement Excellent leadership, communication, and negotiation skills Willingness for extensive travel within territory Strong knowledge of North Kerala market preferred Preferred Industry Exposure Building Materials, Plywood, Laminates, uPVC / PVC / WPC, Sanitaryware, Pipes & Fittings, Construction Materials

Requirements

• Sales
• Team Management
• Channel Sales
• Market Intelligence

Preferred Technologies

• Sales
• Team Management
• Channel Sales
• Market Intelligence