Assistant Manager, Category Growth

About the job

Role Job title: Assistant Manager, category growth Location: Gurugram Reporting to: AVP, Category Growth About noon We’re building an ecosystem of digital products and services that power everyday life across the Middle East—fast, scalable, and deeply customer-centric. Our mission is to deliver to every door every day. We want to redefine what technology can do in this region, and we’re looking for an Assistant Manager, category growth who can help us move even faster. noon’s mission: Every door, every day. What you'll do: Team noon has some of the fastest, smartest, and hardest-working people we've encountered. With a young, aggressive, and talented team, we're driving major missions forward. As an Assistant Manager, you will be responsible for driving end-to-end category growth through strategic marketing initiatives and hands-on onsite operations. You will own the customer journey on the platform, from high-level campaign planning to the granular execution of onsite merchandising, ensuring a seamless and engaging experience for every shopper. Responsibilities • Category Growth & Strategy: Drive growth through structured, high-impact strategic initiatives and analyze performance, customer behavior, and market trends to identify new opportunities. • Marketing & Brand Collaboration: Develop and execute innovative category-led marketing campaigns in collaboration with brands to boost visibility and sales. • Onsite Operations & Merchandising: Take hands-on ownership of onsite category pages to ensure the right products are showcased at the right time. • Funnel Optimization: Analyze and optimize both upper-funnel and lower-funnel metrics to improve category performance and customer engagement. • Customer Understanding: Build a deep understanding of toy consumers (seasonality, price sensitivity, trends, and occasions) to devise and implement effective marketing strategies. • Communication & CRM: Develop the category communication strategy in collaboration with design and content teams, and assess the impact/uplift from CRM campaigns. • Cross-Functional Collaboration: Partner with Commercial, Marketing, Pricing, and Ads teams to enhance overall category performance. • Insights & Reporting: Use a structured approach to analyze business problems, benchmark against competitors, and communicate data-driven insights to stakeholders. What you'll need: • Education: Bachelor’s degree from a top-tier institution; an MBA is a plus. • Experience: 2–3 years of experience in e-commerce or marketplace businesses. • Domain Expertise: Prior exposure to consumer brands is strongly preferred. • Functional Skills: Proven experience in brand marketing, category planning, growth initiatives, and hands-on onsite merchandising. • Analytical Skills: Strong problem-solving skills with a structured mindset and advanced proficiency in Excel/Google Sheets; SQL or BigQuery experience is a strong plus. • Mindset: High ownership, a "go-getter" attitude, and the ability to thrive in a fast-paced, high-pressure environment with tight timelines. • Communication: Excellent communication and presentation skills with the ability to translate data into actionable plans. Who will excel? • We’re looking for people with high standards, who understand that hard work matters. • You need to be relentlessly resourceful and operate with a deep bias for action. • We need people with the courage to be fiercely original. • noon is not for everyone; readiness to adapt, pivot, and learn is essential.

Requirements

• Brand Marketing
• Category Planning
• Growth Initiatives
• Onsite Merchandising

Qualifications

• Bachelor’s degree
• MBA

Preferred Technologies

• Brand Marketing
• Category Planning
• Growth Initiatives
• Onsite Merchandising

About the company

We’re building an ecosystem of digital products and services that power everyday life across the Middle East—fast, scalable, and deeply customer-centric. Our mission is to deliver to every door every day. We want to redefine what technology can do in this region.