CG-VAK Software & Exports Ltd.

Behavioral Researcher

CG-VAK Software & Exports Ltd.
4.2 / 5
India Not disclosed
Yesterday
On-Site
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About the job

Role & Responsibilities Minimum Required Accountabilities For This Role- • Conduct in-depth moderated and unmoderated user interviews using psychological frameworks (e.g., Prospect Theory, Cognitive Dissonance, System 1 & 2) to uncover latent motivations, emotional drivers, and behavioral barriers. • Design, deploy, and analyze quantitative research studies (surveys, questionnaires, experiments) ... grounded in validated psychological models such as Theory of Planned Behavior (TPB), Big Five Personality Traits, and Self-Determination Theory. • Synthesize qualitative and quantitative data into actionable insights by identifying underlying cognitive and behavioral patterns (e.g., loss aversion, anchoring bias, trust erosion). • Translate research findings into structured outputs such as personas, mental models, journey maps, and behavioral frameworks that predict user behavior. • Test UI/UX prototypes through usability and concept validation studies using tools like Figma, Maze, and UserTesting, leveraging models such as Fogg’s Behavior Model. • Own end-to-end research execution including study design, participant recruitment, psychometric segmentation, data analysis, and insight storytelling. Additional Accountabilities Pertaining To The Role- • Partner closely with design, product, and business teams to convert behavioral insights into bias-aware recommendations, nudges, and experience improvements. • Monitor fintech and behavioral science trends (e.g., hyperbolic discounting, decision fatigue) through diary studies, ethnographic research, and secondary analysis. • Support business KPIs such as conversion, engagement, retention, and trust through evidence-backed research inputs. • Contribute to the development of internal research standards, methodologies, and best practices. Ideal Candidate • Strong Behavioral Research / Behavioral Insights / Consumer Behavior Research Profiles • Mandatory (Experience 1): Must have 2+ years of experience in Behavioral Research... Skills: design, behavioral research, skills, research, behavioral science, user behavior, ux

Requirements

  • behavioral research
  • user behavior analysis
  • data analysis
  • psychometric segmentation
  • UI/UX testing

Qualifications

  • BA/MA/MSc/BSc in Behavioral Science, Psychology, Sociology, Anthropology, Cognitive Science or related fields

Preferred Technologies

  • behavioral research
  • user behavior analysis
  • data analysis
  • psychometric segmentation
  • UI/UX testing

About the company

CG-VAK Software & Exports Ltd. specializes in software development and IT services, with a focus on providing innovative technological solutions. They prioritize understanding user behavior through behavioral research methods.

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