Brand Manager

About the job

Company: N.U.M.S Technofashions India Pvt. Ltd. – Tiruppur Reports To: Managing Director Brand: Stand Alone – Premium, Sustainable & Organic Knitwear Location: Tiruppur Experience Preferred: Around 15 years (Merchandising / Brand / D2C Apparel) Role Purpose: The Brand Manager is the single-point owner of the Stand Alone brand and is responsible for end-to-end brand leadership, commercial performance, and hands-on execution. This role demands direct involvement in merchandising, costing, approvals, coordination, and performance tracking. Key Responsibilities: · Brand ownership and strategic direction · Product planning and style strategy · Product development and design coordination · Hands-on merchandising execution · Costing and commercial responsibility · Digital marketing and content leadership · E-commerce and website execution · Cross-functional leadership ( Single coordination point between design, merchandising, factory, marketing - offline and digital & e-commerce) · Reporting and reviews KPIs: · On-time execution · Costing accuracy · Gross margin achievement · Sales per style · Website launch discipline Not Suitable for Candidates Who: • Want only Merchandising Roles • Want only strategy or branding roles • Avoid execution and costing responsibilities This role provides: • Opportunity to build and execute a brand • Strong in-house manufacturing support • Direct interaction with top management • Growth Path to Business Head - Brand Compensation & Benefits: · Earned Salary: ₹60,000 per month · Incentive: This position offers attractive incentives