About the job
Role Overview • We are looking for a Brand Marketing Analyst who understands how startups operate — fast-paced, ownership-driven, and execution-focused. • This role requires someone who can take initiative, work closely with founders, and build brand presence from the ground up in a dynamic fintech environment. Key Responsibilities • Take full ownership of brand positioning and marketing initiatives • Build and execute brand strategy aligned with business growth • Create and manage content across LinkedIn, website, and marketing channels • Drive founder-led branding and thought leadership • Translate complex fintech concepts into clear, compelling messaging • Collaborate directly with leadership on campaigns, narratives, and outreach • Track performance of campaigns and optimize for reach and engagement • Ensure consistency in brand voice across all touchpoints What We’re Looking For • 2–3 years of experience in Brand Marketing / Content / Growth roles • Strong understanding of startup culture — speed, ambiguity, and ownership • Excellent communication and storytelling skills • Ability to work independently and take initiative without constant direction • Exposure to fintech, startups, or high-growth environments is a strong plus • Structured and detail-oriented in execution Ideal Candidate Traits • Thinks like an owner, not an executor • Comfortable working in unstructured environments • Moves fast and delivers without over-dependence • Strong bias for action and problem-solving • Understands how early-stage companies build and scale their brand Why This Role • Work closely with founders and decision-makers • High ownership, high visibility role • Opportunity to shape brand from early stage to scale
Requirements
- Brand Marketing
- Content Management
- Startups
- Communication
- Storytelling
Preferred Technologies
- Brand Marketing
- Content Management
- Startups
- Communication
- Storytelling
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