Brand Marketing Specialist

About the job

We are looking for a creative and strategic Brand Marketing Specialist to build, manage, and strengthen brand identity through consistent messaging, campaigns, and market positioning. Key Responsibilities : • Develop and execute brand marketing strategies aligned with business goals • Ensure consistent brand messaging across digital, print, and offline channels • Plan and manage brand campaigns, launches, and promotional activities • Coordinate with creative agencies, designers, and internal teams • Monitor brand performance, awareness, and market perception • Conduct market research and competitive analysis to support brand positioning • Support content creation, storytelling, and brand communication initiatives Requirements • Bachelor's degree in Marketing, Communications, or a related field • 1-5 years of experience in brand marketing or related roles • Strong understanding of brand strategy, positioning, and storytelling • Experience with integrated marketing campaigns and content planning • Ability to analyze brand metrics and campaign effectiveness • Excellent communication and cross-functional collaboration skills Benefits • Competitive salary package • Health insurance and statutory benefits • Performance-based incentives • Learning and professional development opportunities • Career growth and advancement Skills Required brand messaging, Competitive Analysis, Market Research, content planning

Requirements

• brand messaging
• Competitive Analysis
• Market Research
• content planning

Qualifications

• Bachelor's degree in Marketing
• Communications
• or a related field

Preferred Technologies

• brand messaging
• Competitive Analysis
• Market Research
• content planning

Benefits

• Competitive salary package
• Health insurance and statutory benefits
• Performance-based incentives
• Learning and professional development opportunities
• Career growth and advancement