Full-Stack Engineer

About the job

Factual Holding Co is building a commercial-grade AI video orchestration platform designed for high-spend DTC brands, creative strategists, and performance marketing teams operating in volatile ad environments. The product is not a consumer SaaS tool or a “gen-1 AI wrapper,” but an enterprise-oriented creative manufacturing system that automates strategy-to-asset pipelines at scale, replacing fragmented workflows and manual editing loops. The Full-Stack Engineer will own end-to-end product execution across frontend, backend, and AI-integrated workflows, with a strong bias toward systems thinking, reliability, and orchestration over surface-level UI features. This role is critical to building infrastructure that enables : - High-volume creative variation generation - Directed AI workflows (not black-box generation) - Enterprise-grade reliability, transparency, and trust Core Responsibilities: Platform Architecture & Engineering: - Design and implement full-stack architecture for an AI-driven video orchestration platform that connects research, scripting, asset generation, assembly, and iteration into a single system - Build scalable backend systems to support high-volume creative testing workflows (100+ variants per concept) without performance degradation - Ensure modular, extensible architecture that supports future expansion into deployment, analytics, and feedback loops Frontend Development: - Develop intuitive, low-cognitive-load interfaces that replace traditional timeline-based editing complexity with guardrail-driven orchestration flows, optimized for non-technical but high-stakes users - Implement UI patterns that allow users to define creative strategy inputs (angles, hooks, formats) while abstracting execution complexity Backend & Systems Engineering: - Build APIs and services that manage creative input schemas (angles, briefs, constraints), asset generation pipelines, variant orchestration logic, and versioning and reproducibility - Ensure deterministic behavior where required to avoid the “inconsistent output” failure common in gen-1 AI tools AI & Media Pipeline Integration: - Integrate and orchestrate AI components across script and copy generation, visual asset generation, and avatar-based or voice-based video assembly (where applicable) - Focus on directed AI execution, not prompt-spam or template layering Quality, Trust, and Commercial Readiness: - Implement transparent system behaviors that support enterprise trust: predictable billing logic, observable outputs, and clear failure states - Enforce output quality standards to avoid generic, templated, or uncanny valley results that damage brand credibility.

Requirements

• Full-Stack Engineering
• Frontend Development
• Backend Development
• AI Integration
• APIs

Preferred Technologies

• Full-Stack Engineering
• Frontend Development
• Backend Development
• AI Integration
• APIs

About the company

Factual Holding Co is a venture studio building infrastructure-grade software businesses.