Google Ads Media Buyer

About the job

Job Title : Google Ads Media Buyer (Performance Marketing) Company : Per4mance Guru Location : Model Town, Delhi (Onsite) Experience : 2–4 Years (Agency experience preferred) Reporting to : Head of Performance About the Role We are looking for a data-obsessed Google Ads Media Buyer to join our Delhi HQ. You will be responsible for managing the "Search & Shopping" engine for our D2C portfolio ... . Unlike remote roles, this onsite position is for a high-energy marketer who thrives on real-time brainstorming, rapid-fire testing, and immediate feedback. At Per4mance Guru , Google Ads is our "Intent Engine." Your job is to capture high-intent users and scale revenue through PMax, Shopping, and YouTube. Key Responsibilities • Full-Stack Campaign Management : End-to-end execution of Search, YouTube, Display, and Performance Max (PMax) campaigns. • Shopping Feed Mastery : Own the Google Merchant Center (GMC) . You must be able to troubleshoot feed errors, optimize product titles, and manage custom labels to improve shopping performance. • Aggressive PMax Optimization : Go beyond "letting the AI run." You will optimize PMax through asset group testing, audience signals, and negative keyword implementation (via account-level lists). • Funnel Integration : Work with the Meta team to ensure we are capturing the demand generated by social ads. • Technical Setup : Independently set up GTM (Google Tag Manager) tags, GA4 conversion events, and Enhanced Conversions. • Daily Performance Monitoring : Being onsite means "war-room" style monitoring. You will track hourly / daily trends and pivot strategies instantly during sale days. What We Are Looking For • The Delhi Hustle : You are someone who enjoys the collaborative environment of an office. You can walk over to the creative team to explain why a YouTube thumbnail isn't clicking. • D2C & E-com Experience : Proven experience scaling Indian D2C brands is a MUST. You understand the "Festive Season" pressure and "End of Season Sale" mechanics. • Analytical Prowess : You don't just report CTR; you report on nCAC (New Customer Acquisition Cost) and POAS (Profit on Ad Spend). • Communication : Since you’ll be in the office, you should be able to present reports and insights clearly to the leadership team and clients. • Real-time Learning : Immediate access to senior strategists and founders. • High-Growth Portfolio : Direct hands-on experience with brands spending ₹10L–₹50L+ monthly. • Office Culture : Competitive but supportive environment with regular knowledge-sharing "deep dives."