Growth Marketing Manager

About the job

Position : Growth Marketing Manager Location: Bengaluru, India (Remote) About Us : Real Eyes is a creative performance agency, a part of AdMax Local specializing in eCommerce and Search & Social marketing. Our mission is to help businesses realize and achieve their potential. We partner with businesses to achieve performance at scale with our brand and data-driven creative seamlessly integrated with a full-funnel media strategy. Our approach defines the creative strategies that resonate at each stage of the consumer decision journey, resulting in profitable growth. About the Role: AdMax Local Digital is seeking a Growth Marketing Manager (Paid Search & Paid Social) to lead, mentor, and scale a globally distributed team of Growth Marketing Specialists across Paid Search and Paid Social for our Real Eyes team. This is a senior, hands-on leadership role that blends people management, strategic ownership, and direct execution. The Lead will be accountable for portfolio-level performance, global best-practice adoption, and talent development, while also personally managing a select set of high-impact Paid Search and Paid Social accounts across international markets. Key Responsibilities: Team Leadership & Global Delivery: • Lead, coach, and develop a team of Growth Marketing Specialists across regions and time zones • Own onboarding, training plans, skill progression, and ongoing performance management • Establish and enforce global best practices, QA frameworks, and delivery standards • Provide strategic oversight and escalation support for complex or underperforming accounts • Build a culture of experimentation, accountability, and continuous improvement • Act as senior strategic owner for assigned global accounts • Translate client business objectives into scalable Paid Search and Paid Social strategies • Lead quarterly business reviews (QBRs), annual planning, and test roadmaps • Partner closely with Creative, Analytics, CRO, and Client Leadership teams to deliver integrated growth strategies • Support senior client communications and strategic presentations Hands-on Channel Execution: • Personally manage and optimize a subset of Paid Search and Paid Social accounts • Build, launch, and scale campaigns across Google Ads, Microsoft Ads, Meta (Facebook & Instagram), TikTok, and emerging platforms • Drive structured experimentation across keywords, audiences, bidding strategies, creatives, and landing experiences • Ensure strong measurement foundations, attribution readiness, and tracking accuracy • Own performance reporting, insights generation, and outcome-focused storytelling • Identify trends, risks, and growth opportunities across global portfolios • Ensure data-driven decision-making using platform insights, analytics tools, and test results • Drive efficiency, scale, and incremental revenue growth across regions • Develop and maintain learning agendas for clients around key projects for campaign structure, audiences, creative and measurement. • Methodical A/B testing of keywords, ads and other media tactics • Support media and creative strategy, planning, and implementation of campaigns to deliver against KPIs. • Requires strong project management skills to prioritize day-to-day standard tasks, test activation, and campaign optimization. • Participate in internal meetings, share, and collaborate with all team members. • Own Meta Measurement and incrementality programs (e.G., Conversion Lift / Brand Lift) to quantify true incremental impact and inform scaling decisions • Build and optimize eCommerce social programs including Catalog Ads / Dynamic Product Ads, product set strategy, feed diagnostics, and merchandising-led creative • Lead attribution testing across platforms and analytics (e.G., Meta vs GA4), validate conversion paths, and recommend reporting/optimization adjustments • Implement, QA, and troubleshoot Meta Pixel + Conversions API (CAPI) setups including event mapping, deduplication, AEM configuration, and fixing data-quality gaps Key KPIs & Success Metrics Success in this role will be measured by: • Achievement of client revenue, ROAS, CPA, and efficiency targets across Paid Search and Paid Social • Consistent portfolio growth and scalability across global markets • Quality and consistency of testing frameworks and learnings adoption • Client retention, satisfaction scores, and expansion opportunities • Team performance indicators including skill progression, utilization, and retention • Reduction in errors, rework, and last-minute escalations through strong QA and planning • Timely delivery against SLAs, roadmaps, and strategic commitments Requirements: • This role requires working remotely from 4am to 1pm PST • 10+ years of experience in Paid Search and Paid Social, with significant agency experience • Bachelor’s degree in marketing, Business, Analytics, or a related discipline • 4+ years of experience in strong tracking implementation skills: Meta Pixel + CAPI, GA4/GTM (including server-side where applicable), event schema design, and ongoing troubleshooting • Hands-on expertise in Meta Measurement (lift tests), eCommerce Catalog/Dynamic Product Ads, and attribution methodologies • Proven experience leading and scaling high-performing global marketing teams • Deep expertise in Google Ads, Microsoft Ads, and Meta. TikTok experience strongly preferred • Strong understanding of direct response marketing, full-funnel growth strategies, and attribution • Experience managing senior client stakeholders across international markets • Advanced analytical skills with the ability to convert data into strategic recommendations • Strong Excel / Google Sheets proficiency; experience with dashboards and BI tools • Exposure to CRO, analytics implementations, and conversion tracking frameworks • Excellent communication, prioritization, and cross-functional leadership skills Why Join AdMax Local: • Be part of a fast-growing international marketing technology company. • Work on high-impact, performance-driven campaigns for global clients. • Collaborate with a talented and supportive team focused on innovation and results. • Enjoy opportunities to grow your paid search expertise with global exposure.

Requirements

• Paid Search
• Paid Social
• Data-driven Marketing Strategies
• Leadership
• Project Management

Qualifications

• Bachelor’s degree

Preferred Technologies

• Paid Search
• Paid Social
• Data-driven Marketing Strategies
• Leadership
• Project Management

About the company

Real Eyes is a creative performance agency, a part of AdMax Local specializing in eCommerce and Search & Social marketing.