Growth Marketing - Senior Manager / Associate Director

About the job

Role Overview We are seeking a strategic and results-driven Sr. Growth Marketing Manager to spearhead our growth marketing initiatives across India and Europe... Key Responsibilities Growth Strategy & Planning • Develop and execute comprehensive growth marketing strategies for India and Europe markets • Drive market penetration and revenue growth through data-driven marketing initiatives • Collaborate with regional sales leadership to identify high-value enterprise opportunities • Analyze market trends and competitive landscape to inform strategic decisions Account-Based Marketing (ABM) • Design and implement scalable ABM programs targeting focused segments across India and Europe • Build 1:1, 1:Few, and 1:Many ABM strategies tailored to regional market dynamics • Partner with sales teams to identify, prioritize, and tier target accounts based on revenue potential • Create personalized, multi-channel campaigns for high-value enterprise prospects Enterprise Marketing Leadership • Lead enterprise marketing initiatives targeting large enterprises, fleet operators and logistics companies • Develop sophisticated lead generation and nurturing programs for complex B2B sales cycles Campaign Management & Execution • Oversee multi-channel marketing campaigns across digital and traditional media • Manage marketing automation platforms and ABM tools (experience with 6Sense, Demandbase, or similar preferred) Analytics & Performance Management • Establish KPIs and metrics to measure growth marketing effectiveness • Provide regular reporting on pipeline generation, conversion rates, and ROI • Use data-driven insights to optimize campaigns and improve performance

Requirements

• Growth marketing
• Account-Based Marketing
• Data analysis
• B2B marketing
• Enterprise marketing

Preferred Technologies

• Growth marketing
• Account-Based Marketing
• Data analysis
• B2B marketing
• Enterprise marketing

About the company

Netradyne is a leading AI-powered fleet safety and management solutions company that has revolutionized commercial vehicle safety through innovative technology. Founded in 2015, we've grown to serve over 3,000 customers globally with 450,000+ vehicles deployed across eight countries, including major clients like HUL, Shell, and Indian Oil. As India's first unicorn of 2025, we've achieved 50% growth year-on-year and continue to strategic expansion in key markets including India and Europe.