Manager for Qualitative Research

About the job

ABOUT THIS JOB The Manager for Qualitative Research, Consumer Insights assists the Director and Associate Director in leading the qualitative research team and is responsible for supporting the quality of research output as well as the engagement & client management of the practice area. He/she should be recognized and seen as having a strong expertise base in Qualitative research. RESPONSIBILITIES • Actively drive issue-based analyses, deliver proactive insights, and build effective analytical presentations and consultative storytelling to clients with insightful and actionable recommendations. • Deliver three aspects of actionable insights KPIs: (1) quality of data, (2) quality of analysis and (3) quality of delivery (including reporting and presentation). • Build strong relationships with clients through an empathetic understanding of clients’ needs/requirements and consultative advisory. • Interacting with prospective/existing clients and help with identifying new business opportunities by providing solutions to their business problems. • Assist in driving continuous innovation and leverage new techniques and technologies into the field of qualitative research. A LITTLE BIT ABOUT YOU Business acumen and well organized, including planning and focus to deliver the financial outcome. Highly motivated, self-directed, pro-active & possess a driven personality capable of working within tight deadlines or an agile environment. Ability to manage multiple projects simultaneously while maintaining a strong client service orientation. Qualifications • Bachelor’s Degree or equivalent, Master’s Degree desirable; relevant Degree in sociology, anthropology, psychology or business is desirable. • Having at least 3-5 years working in Qualitative Market Research, Ethnographic Market Research or related jobs. • Diverse practical experience in different qualitative research methods (e.g. focus groups, ethnography, in-depth/expert interviews, grounded theory, projective techniques, etc.).

Requirements

• qualitative research
• client management
• data analysis
• presentation skills
• project management

Qualifications

• Bachelor’s Degree in sociology, anthropology, psychology or business
• 3-5 years in qualitative market research

Preferred Technologies

• qualitative research
• client management
• data analysis
• presentation skills
• project management

Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About the company

NIQ, a leading consumer intelligence company, provides insights into consumer buying behavior and market dynamics. Their recent merger with GfK improves their global reach, offering businesses comprehensive solutions and advanced analytics.