Marketing Manager

About the job

About Us: We are a leading provider of hearing solutions, focused on delivering high-quality hearing aids and support services to our patients. We are looking for a dynamic Marketing Manager based in Nagpur to drive patient lead generation, appointments and strengthen our market presence through campaigns, doctor-visits and outreach efforts. • Key Responsibilities Develop, plan and execute marketing strategies and campaigns (online & offline) aimed at generating patient leads and increasing appointment volume for our hearing solutions. • Initiate and coordinate outreach with ENT doctors, audiologists and hearing-care professionals in the Nagpur market and surrounding areas to build referral pipelines. • Organise and manage hearing camps, community events, and promotional activities to raise awareness and drive foot-fall. • Monitor, track and report on lead generation metrics, campaign performance, appointment conversion, budget utilisation and return on marketing efforts. • Maintain and analyse data in Excel (lead tracking, campaign spend vs outcome, conversion rates) to guide future marketing decisions. • Work closely with the sales/clinic team to ensure seamless hand-over of leads, follow-up and maximising conversion of appointments. • Manage local market intelligence: competitor activity, industry trends in hearing solutions, local consumer behaviour, doctor referral trends. • Drive awareness and brand presence in the Nagpur market: local advertising, tie-ups, doctor engagement, patient testimonials, in-clinic promotions. • Ensure communication materials (flyers, posters, digital content) are timely, relevant and aligned to our brand and offering.

Requirements

• Marketing
• Lead Generation
• Campaign Execution
• Data Analysis
• Customer Engagement

Qualifications

• Bachelor’s degree in Marketing
• Experience in hearing aid/audiology sector
• Strong communication in Hindi, Marathi and English

Preferred Technologies

• Marketing
• Lead Generation
• Campaign Execution
• Data Analysis
• Customer Engagement

Benefits

• Opportunity to grow with a focused hearing-solutions company
• Performance-based incentives

About the company

We are a leading provider of hearing solutions, focused on delivering high-quality hearing aids and support services to our patients.