Measurement Lead

About the job

Measurement Lead, gTech Ads, Google Customer Solutions Minimum qualifications: • Bachelor's degree or equivalent practical experience. • 15 years of experience working in customer relationship development by working with digital media or digital marketing/advertising solutions. • 8 years of experience leading, mentoring, and developing teams. Preferred qualifications: • Experience collaborating with multiple stakeholders across organizational boundaries to influence teams with similar objectives, aligning resources and direction. • Familiarity with offline media, brand lift, marketing measurement and attribution techniques (e.g., offline measurement, Marketing Mix Modeling (MMM), attribution) and Google advertising products (e.g., Google Ads, Analytics, Google marketing platform, etc.). • Understanding of media industry issues to advance Google's forward-looking strategies within the marketplace by being a creative and performance-minded thinker. • Excellent business judgment, strategic and problem-solving skills, including using data to guide strategy and business action, making presentations to C-Level/executive audiences with communication skills. About the job ... we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner. Responsibilities • Lead the measurement charter for Google Customer Solutions (GCS) Americas, Commerce. • Outline/refine key measurement priorities for MMS customers, based on emerging customer needs, product complexity, and regulatory dynamics. • Build and sustain an effective and high-performing team and earn high stakeholder feedback and advocacy. • Improve Return on Investment (ROI) through Key Performance Indicator (KPI) consulting, client measurement and attribution experiments.