Paid Media Manager

About the job

Role: Paid Media Manager, APAC Ads Marketing Location: Bangalore, India Work Timings: 7:00am to 4:00pm About the role: The candidate's core function is to support the day to day running of an always on Paid Media program for SMB Acquisition. As a Paid Media Manager, you will support the strategy and execution of high-impact performance marketing strategies that drive product adoption and global growth. As a subject matter expert in biddable platforms, you will bridge the gap between product vision and market reality, ensuring media spend delivers measurable ROI. You will work closely with our Paid Media lead to drive direct response (DR) initiatives across performance channels—defining strategic roadmaps and scaling priority workstreams, including creative testing, advanced audience segmentation, and new channel activation—all while translating complex datasets into actionable business intelligence. What you will be doing: • Media Strategy & Execution: Manage end-to-end paid media campaigns (Search, Display, Social) with a focus on Google Ads and biddable environments. • Performance Optimization: Drive medium-to-large scale campaigns, continuously auditing and optimizing for KPIs, budget efficiency, and ROAS. • Cross-Functional Collaboration: Partner with Product, Content, and Creative teams to align messaging with brand voice and user insights. • Data Analysis & Reporting: Track quantitative and qualitative metrics. Translate campaign performance into clear, compelling narratives for stakeholders. • Market Insight: Stay ahead of industry trends and the competitive landscape to identify new growth opportunities and "go-to-market" tactics. • Budget Management: Own the allocation and tracking of project budgets, ensuring all initiatives are delivered on time and within financial scope. • Program Leadership: Act as an "Audience Growth Program Manager" by identifying risks, managing vendor relationships, and streamlining workflows across global teams. What you need to be great in this role: • Experience: 5+ years in a performance media environment (Preferable Agency). B2B experience is a significant plus. • Technical Proficiency: Mastery of Google Ads and other biddable platforms; deeply well-versed in Digital Analytics tools (e.g., GA4, Looker). • Project Management: Proven ability to manage multiple high-stakes projects simultaneously in a fast-paced, global environment. • Strategic Thinking: Excellent analytical skills with the ability to exercise sound business judgment and solve complex problems independently. • Communication: Strong ability to present data-driven analysis to diverse audiences in a persuasive and easy-to-digest manner. • Passion for and inquisitive about AI and new technologies • Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical. Req ID: 16584 #LI-AS2 #LI-Remote Our values shape everything we do: Be Ambitious to succeed Be Imaginative to push the boundaries of what's possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community, clients and creations OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.    OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

Requirements

• Google Ads
• Biddable Platforms
• Digital Analytics tools (e.g., GA4, Looker)
• Performance Marketing
• Project Management
• Data Analysis

Preferred Technologies

• Google Ads
• Biddable Platforms
• Digital Analytics tools (e.g., GA4, Looker)
• Performance Marketing
• Project Management
• Data Analysis

About the company

Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.