Performance Marketer

About the job

Job Profile: Performance Marketer Job Location: Jodhpur, Rajasthan About the Company: WsCube Tech is a Vernacular Upskilling Edtech offering Tech-powered Career Acceleration Programs and Courses developing Job-ready Professionals for Global workforce needs. WsCube Tech aims to create scalable impact and competitive-participation-shift with its Vernacular Tech-enabled Bridging Interfaces & Job-Oriented Skill Training Programs. In next 5 years, the Company aims to disrupt Career Readiness for over 100 Million Career Aspirants in deep demographics of 'Bharat' and set them competitively ready with hands-on skills to crack global career opportunities. WsCube Tech aims to combat the Learning Language barrier & Skill Mentorship lacuna with its Vernacular 'Upskilling Bharat' Proposition. Position Overview: The Performance Marketer is responsible for driving measurable results through digital marketing campaigns. They analyze data, optimize campaigns, and maximize ROI across various online channels. **Key Responsibilities:** • Campaign Management: Plan, execute, and optimize digital marketing campaigns to achieve performance goals. • Data Analysis: Analyze campaign data to identify trends, insights, and areas for improvement. • ROI Optimization: Maximize return on investment (ROI) by adjusting campaign strategies and budgets based on performance metrics. • Channel Management: Manage multiple digital marketing channels, such as PPC, SEO, email, and social media. • Conversion Optimization: Optimize website and landing page experiences to improve conversion rates. • Reporting: Provide regular performance reports and insights to stakeholders. • Testing and Experimentation: Conduct A/B tests and experiments to improve campaign effectiveness. **Skills and Qualifications:** • Strong analytical skills and proficiency in data analysis tools. • Experience with digital marketing platforms, such as Google Ads, Facebook Ads, and Google Analytics. • Knowledge of SEO, SEM, email marketing, and social media marketing. • Understanding of conversion rate optimization (CRO) principles. • Excellent communication and collaboration skills. • Bachelor's degree in marketing, business, or a related field.

Requirements

• Digital marketing
• Data analysis
• ROI optimization
• PPC
• SEO
• Email marketing
• Social media marketing

Qualifications

• Bachelor's degree in marketing
• Bachelor's degree in business
• Related field

Preferred Technologies

• Digital marketing
• Data analysis
• ROI optimization
• PPC
• SEO
• Email marketing
• Social media marketing

About the company

WsCube Tech is a Vernacular Upskilling Edtech offering Tech-powered Career Acceleration Programs and Courses developing Job-ready Professionals for Global workforce needs.