PPC Campaign Specialist

About the job

• Launching and optimizing pay-per-click campaigns on Facebook / Instagram / Linkedin / Google / Youtube and other digital platform for a range of clients. • Create and manage keyword lists, audiences and placement targeting for Search, Display and Remarketing campaigns. • Optimise Ad campaigns, including bid management, audiences, ad groups, quality scores and other major metrics. • Analyze, track and optimize on an ongoing activities basis effective benchmarks for measuring the campaigns performance. • Studying & forecasting market needs, planning & executing product launches and campaigns. • Help create PPC strategies including keyword research and analysis. • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other initiatives. • Work closely with the other team members to meet client goals.