Product Manager – Digital Lending

About the job

Job Requirements About the Role As a Product Manager – Digital Lending (Consumer Loans) within the Retail Banking function, you will be responsible for driving value propositions and strategic growth for the bank’s digital lending business. This includes expanding product offerings, channels, customer segments, and enhancing customer experience through cost-efficient and technology-driven solutions. The role involves managing teams, systems, and processes to ensure scalable and consistent delivery. You will collaborate closely with cross-functional teams including Product Heads, Operations, Sales, IT, Credit, and BIU to deliver seamless banking experiences and position IDFC FIRST Bank as the primary financial partner for customers. Key Responsibilities Primary Responsibilities • Develop and implement compelling value propositions for the Digital Lending (Consumer Loans) business. • Manage the product lifecycle, including customer segmentation and needs assessment. • Collaborate with the Digital Marketing team to increase customer acquisition through digital channels. • Monitor portfolio performance and quality; provide actionable insights and recommendations to Product and Sales teams. • Support the Product team in creating differentiated offerings to drive business growth. • Work with the Business Analytics team to identify cross-sell opportunities. • Ensure adherence to bank guidelines and regulatory standards. Secondary Responsibilities • Recommend process improvements to enhance service efficiency and quality. • Suggest policy and process enhancements across Retail Banking to drive operational excellence and superior customer service. • Foster collaboration across internal teams to leverage synergies and improve delivery. What We Are Looking For Education • Bachelor’s degree in Business, Finance, Technology, or a related field. • MBA or equivalent post-graduate qualification is preferred. Experience • Minimum 5 years of experience in product management, preferably in digital lending or consumer loans within the banking or financial services industry. Skills and Attributes • Strong understanding of digital lending products and customer lifecycle management. • Proven ability to develop and execute product strategies and value propositions. • Excellent collaboration and stakeholder management skills. • Analytical mindset with experience in portfolio monitoring and performance improvement. • Familiarity with digital marketing and customer acquisition strategies. • Ability to lead cross-functional teams and manage scalable processes. • Strong communication and presentation skills. • Passion for delivering exceptional customer experiences and driving innovation.