Senior Associate, Content Writing

About the job

As a Senior Associate, Content Writing in the Master's Program at Plaksha University's School of AI, you will play a crucial role in creating compelling content to promote the program and engage with potential leads. Your responsibilities will involve: - Collaborating with various teams to develop high-quality content for different marketing platforms, ensuring alignment with the brand voice and messaging. - Optimizing content for search engines and working closely with stakeholders to gather insights for content development. Key Responsibilities: - Develop engaging and informative content for websites, brochures, social media, email campaigns, and other marketing materials. - Write clear, persuasive, and original copy that reflects the brand voice. - Create content for digital marketing campaigns such as social media posts, email newsletters, and online advertisements. - Optimize content for search engines to enhance organic search rankings and drive website traffic. - Collaborate with faculty, admissions, and marketing teams to gather information and insights for content development. Qualifications Required: - Bachelor's degree in English, Communications, Marketing, or a related field. - 4-5 years of experience in content writing, copywriting, or a related role. - Proven experience in creating content for marketing campaigns and collateral. Join Plaksha University's School of AI to be a part of a mission-driven workplace that values personal growth, innovation, and diversity. Work alongside a dedicated team committed to transforming technology education and solving global challenges.

Qualifications

• Bachelor's degree in English
• Communications
• Marketing