Senior Content Executive

About the job

Job Profile: Senior Content Executive - IntellectAI Location: Chennai, India Experience: 5-8 years About IntellectAI: IntellectAI, a leader in AI-driven solutions for wealth management and capital markets, is at the forefront of transforming how financial institutions leverage technology. We are looking for a skilled Senior Content Executive to join our marketing team and drive the creation of compelling content that resonates with our audience and supports our business goals. Role Overview: The Senior Content Executive will be responsible for developing, managing, and optimizing content across various channels, including blogs, whitepapers, social media, email marketing, and more. The ideal candidate has a strong background in content marketing within the B2B space, ideally in tech or financial services, and excels at creating engaging, data-driven, and persuasive content that supports both brand awareness and lead generation. Key Responsibilities: · Develop, write, and edit high-quality content for digital and print platforms, including articles, whitepapers, case studies, blog posts, social media, and email campaigns. · Collaborate with the marketing, product, and sales teams to align content with business goals, product launches, and campaign objectives. · Manage and maintain the content calendar, ensuring a steady flow of content across platforms and timely execution. · Conduct thorough research on industry trends, competitor activities, and audience interests to inform content strategies. · Optimize content for SEO and incorporate best practices to increase visibility and engagement. · Monitor and analyze content performance metrics, using insights to refine and improve content strategy. · Ensure all content adheres to IntellectAI's brand voice and tone, maintaining consistency and quality across channels. Qualifications: · 5-8 years of experience in content creation, preferably in B2B marketing within the technology or financial services sectors. · Excellent writing, editing, and proofreading skills with a strong attention to detail. · Proficiency with content management systems (e.g., WordPress) and familiarity with SEO best practices. · Ability to translate complex concepts into clear, engaging content that resonates with a target audience. · Strong organizational skills and ability to manage multiple projects and meet deadlines. · Demonstrated ability to work collaboratively across teams and present content strategies to stakeholders. Preferred: · Knowledge of AI, fintech, or financial services content. · Experience with content performance tools (e.g., Google Analytics, SEMrush) and social media analytics. Why IntellectAI At IntellectAI, we foster a culture of growth, innovation, and creativity. Join our team to play a critical role in shaping our brand's content strategy and establishing IntellectAI as a thought leader in the financial AI space.