Senior Graphic Design Lead
About the job
We’re seeking a senior Graphic Design lead to lead the transformation of our packaging strategy—from feature-focused communication to purpose-driven storytelling. This is a high-impact leadership role that blends strategic foresight with creative execution across a portfolio of 17,000+ SKUs. Key Responsibilities: • Strategic Leadership: Define and drive a future-ready packaging design vision aligned with brand purpose and consumer trends. • Creative Direction: Partner with 25+ Business Units to translate business goals into compelling shelf narratives; oversee 600+ artworks monthly. • Team & Partner Management: Lead internal design teams and external agencies to deliver scalable, high-performing design systems. • Design Validation: Establish a data-driven, consumer-centric design validation process using neuro-insights and advanced research tools. • Innovation & Trend Forecasting: Anticipate global cultural and consumer shifts to inspire breakthrough packaging solutions. • AI Integration: Leverage generative AI to optimize workflows, enhance speed, and unlock creative capacity. • Cultural Insight: Apply design semiotics and anthropological methods to create emotionally resonant packaging experiences. Ideal Candidate Profile: • 15–20 years of progressive experience in graphic design, including: • 8–10 years at a top-tier design agency • 5–6 years in a senior client-side role at a leading CPG/FMEG company • Proven ability to blend creative excellence with business strategy • Expertise in consumer validation tools (neuro-insights, semiotics, quantitative testing) If your profile matches with the requirement, share your CV at.
Requirements
- Graphic Design
- Packaging Strategy
- Creative Direction
- Data-Driven Design
- Consumer Insights
Qualifications
- 15–20 years of progressive experience in graphic design
- MBA or relevant degree preferred
Preferred Technologies
- Graphic Design
- Packaging Strategy
- Creative Direction
- Data-Driven Design
- Consumer Insights
About the company
Havells India Ltd is a leading player in the electrical industry, offering a wide range of innovative products. The company is known for its commitment to quality and customer satisfaction.
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