About the job
Job Description : Job Title: Senior Manager - Brand About the Function: Our Marketing team are creators, helping to build and nurture some of the world's most loved brands. We craft amazing connections with people around the world to celebrate our brands legacies and reimagine them for the world today, and into the future. Role Responsibilities: KEY AREAS OF RESPONSIBILITY WIN THROUGH EXECUTION • Lead the development, selection, and deployment of all growth drivers as a part of MBP planning backed with clear ROIs and learning plans • Ensure flawless execution of growth drivers in collaboration with central customer marketing • Lead all brand performance discussion in internal review meetings and influence clusters (BPMs, SNOP etc) • Lead the brand influencer and advocacy plan development and execution in partnership with the I&A team • Responsible for development of brand architecture, advertising architecture, packaging architecture and brand out innovation approach in consultation with the innovation team SHAPE THE FUTURE • Use personal impact and influence with all internal and external stakeholders to bring together teams in service of delivering brand's ambition and performance. • Invest time in building relationships with partners to constantly keep business updated with new trends and ideas that can be applied to unlock performance. • Build and implement a pipeline of ideas that are being tested as future growth drivers. INVEST IN TALENT • Be responsible for fire-starting a knowledge sharing environment with peers to other colleagues to facilitate learning • Be inclusive and open to diverse ideas and views • Role model team spirit Flexible Working Statement: Flexibility is key to our success. From part-time and compressed hours to different locations, our people work flexibly in ways to suit them. Diversity statement: Our purpose is to celebrate life, every day, everywhere.
Requirements
- Marketing
- Brand Management
- Analyzing Data
- Creative Thinking
Qualifications
- MBA with specialization in Marketing
Preferred Technologies
- Marketing
- Brand Management
- Analyzing Data
- Creative Thinking
About the company
Our Marketing team are creators, helping to build and nurture some of the world's most loved brands.
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