Senior Marketing Insights Analyst

About the job

Analyst III, Marketing Insights-2 Job Description Requirements • Contribute as a member of the team to derive actionable insights from voluminous quantitative and qualitative datasets • Leveraging analytical tools for powerful data visualization (MS Office, Alteryx, Tableau, PowerBI) • Own and deliver high quality outputs, of the allocated workstream, timely to regional stakeholders with support from supervisors • Generate comprehensive hypotheses/insights and prioritize solutions for the most pertinent issues using various tools and techniques. These may include industry research, presentations, data modeling, and other analyses • Support and drive automation of analysis by leveraging tools on AI and advanced analytics • Work well in a team setting; Seek and provide actionable feedback in interactions Qualifications Education: • Bachelor / Post Graduate degree in Marketing, Business, Statistics, or a related field. MBA or advanced degree is preferred. Experience: • Minimum of 6-8 years of relevant experience - exposure to management consulting and/or data analytics relating to market/ business/ consumer insights, preferably within Consumer Products / Retail industry domains • Strong communications skills, should be able to drive discussion/presentations with senior stakeholders • Understanding of analytical tools and techniques including / similar to Alteryx, Tableau, Power BI is mandatory; Understanding of Python, R, and SPSS would be a plus • Strong skills in Microsoft Excel and PowerPoint are required • Knowledge about leading AI based solutions are a plus • Candidates should possess excellent analytical, communication, and team player skills; ability to handle multiple tasks and work under pressure • Experienced within Food/Beverage Industry and/or Global Business Services (GBS) organizations is a bonus!

Requirements

• Data Analysis
• Market Insights
• Data Visualization
• Communication
• Analytical Skills

Qualifications

• Bachelor / Post Graduate degree in Marketing
• Business
• Statistics
• MBA or advanced degree

Preferred Technologies

• Data Analysis
• Market Insights
• Data Visualization
• Communication
• Analytical Skills