Senior Marketing Manager - Railways & Projects

About the job

As a Global Product/Marketing Manager, your mission is to drive the success of our products and brands by aligning them with customer needs and market opportunities. You will report to the [add hiring ... manager title] and collaborate closely with cross-functional teams to achieve impactful results. You will: • Conduct research to define targeted customer segments and determine the key values that drive buying behavior. • Develop product/brand positioning, associated marketing themes, and media channels that align with target customer demographics. • Develop and implement marketing strategies/plans and oversee development and distribution of marketing materials. • Identify market opportunities, translate opportunities into product design, and drive branding/marketing strategies that result in a successful product/brand launch. • Manage the product/brand P&L. • Collaborate across functional teams to ensure that customer values are incorporated into product design, branding, and marketing approaches. To succeed, you will need: We encourage you to apply even if you don't meet every single requirement. We value diverse experiences and perspectives and are excited to see what you bring to the role. • You have 12-18 years of experience, working as a Sales & Marketing Manager. • Experience in Railway related Product Marketing & Sales. • Experience in Dryer, Compressor product Knowledge. In return, we offer: • Culture of trust and accountability. • Lifelong learning and career growth. • Innovation powered by people. • Comprehensive compensation and benefits. • Health and well-being.

Requirements

• Product Marketing
• Sales Management
• Market Research

Preferred Technologies

• Product Marketing
• Sales Management
• Market Research

Benefits

• Comprehensive compensation
• Health and well-being