Senior Paid Media Executive

About the job

Job Title: Senior Paid Media Executive Location: Mumbai Employment Type: Full-Time, Hybrid About 1702 Digital: 1702 Digital is one of the fastest growing Digital Marketing Companies in India. It was founded by a team of investment bankers and capital market lawyers. 1702 hand-picked the best marketing brains in the industry, got them under one roof and built a team that passionately innovates a ... nd punches above its weight every day. Role Overview: We are looking for a Senior Media Executive to plan, optimize, and manage digital campaigns across Google, Meta, LinkedIn, and other ad platforms. The role involves campaign execution, analytics, reporting, and client servicing. Key Responsibilities: • Run and optimize campaigns on Google Ads, Facebook/Instagram, LinkedIn & Twitter. • Track performance using Google Analytics and other tools. • Prepare reports, analyze ROAS/ROI, and suggest optimizations. • Work closely with creative teams for ad assets and audience alignment. • Manage client communication and recommend new media opportunities. • Stay updated on trends, platforms, and industry changes. Required Skills: • Strong experience in Google Ads & Meta Ads Manager. • Knowledge of LinkedIn/Twitter Ads. • Strong analytical, Excel, and statistics skills. • Understanding of performance + branding campaigns. • Good communication and client-handling skills. Good to Have: • Experience with e-commerce. • Knowledge of SEMRush and marketplace ads. • Ability to track trends, markets and user behavior • 3-5 Years of experience.

Requirements

• Google Ads
• Meta Ads Manager
• Performance Analysis
• Client Communication
• Analytical Skills

Preferred Technologies

• Google Ads
• Meta Ads Manager
• Performance Analysis
• Client Communication
• Analytical Skills

About the company

1702 Digital is one of the fastest growing Digital Marketing Companies in India. It was founded by a team of investment bankers and capital market lawyers. 1702 hand-picked the best marketing brains in the industry, got them under one roof and built a team that passionately innovates.