Senior Social Media Specialist
About the job
Role Overview: We are looking for a creative and strategic Senior Social Media Specialist to lead and execute impactful social media campaigns for diverse brands. The ideal candidate should have a strong understanding of digital trends, content strategy, and platform analytics, along with agency experience. Key Responsibilities: • Develop and implement social media strategies aligned with brand goals • Manage end-to-end social media campaigns across platforms (Instagram, LinkedIn, Twitter, Facebook, etc.) • Create engaging content calendars, captions, and campaign ideas • Monitor trends, competitor activity, and audience insights • Analyze performance metrics and optimize campaigns accordingly • Collaborate with design, content, and PR teams for integrated campaigns • Handle client communication and present reports/strategies • Manage and mentor junior team members ### *Requirements:* • 5–8 years of experience in social media (agency experience preferred) • Strong understanding of social media platforms, tools, and analytics • Excellent content writing and communication skills • Creative mindset with attention to detail • Ability to manage multiple brands and deadlines • * Experience with paid campaigns is a plus
Requirements
- social media strategy
- content strategy
- analytical skills
- campaign management
- communication skills
Preferred Technologies
- social media strategy
- content strategy
- analytical skills
- campaign management
- communication skills
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