Senior Unit Manager - Digital Platforms And Consumer AI

About the job

Job Purpose Drive customer acquisition and growth for digital lending products by executing data-driven performance marketing campaigns powered by Consumer AI. Key Responsibilities • Plan, launch, and manage campaigns across Search, Social, and Push Campaigns. • Design structured A/B tests across creatives, audiences. • Track full acquisition funnel from discovery to fulfillment. Required Qualifications and Experience • 2–4 years in performance/growth marketing. • Strong hands-on experience managing paid campaigns.

Requirements

• Performance Marketing
• Campaign Management
• Data Analysis

Qualifications

• 2-4 years in performance/growth marketing
• Strong hands-on experience managing paid campaigns

Preferred Technologies

• Performance Marketing
• Campaign Management
• Data Analysis

About the company

Bajaj Finserv is a leading financial services company in India, providing a range of services including insurance, asset management, and personal finance. Their mission is to deliver innovative financial solutions that meet the evolving needs of consumers.